Attention business owners, marketing professionals, and sales executives. Adblock is not your friend. Neither are Google ads. Facebook? Only if you don’t mind competing with “If you were a reptile, what reptile would you be?” and pictures of Bob’s trip to the beach Twitter? Radio? TV? Direct mail? Cold calls? Face it—it’s hard to get [...]
I’ve blogged on Trade Secrets about finding the right media outlets for your company’s press releases. It’s no secret that the trade press offers tremendous value by allowing you to precisely target your message to an audience and establish yourself as a subject matter expert and thought leader. Odds are, there are multiple publications to [...]
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