Posts Tagged ‘print’

In my last blog post I examined the new ad campaign that was unveiled this spring, Magazines: the Power of Print, a $90 million effort by five major magazine publishers to counter the notion that the Internet is killing traditional print magazines. The blogosphere reaction has been, as you might imagine, negative. Generally, reaction falls [...]

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In his “From the Editor” column in the April 2010 issue of Popular Science, Mark Jannot tackles the subject of how well print media translates to the new digital formats like the iPad and the deeper issue of just what makes a magazine. After all, in today’s always-wired world of instant updates and interactive social [...]

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